How to Drive Traffic to your Website

What’s it about? With the growing importance of social media, this one-day worksop quickly goes beyond the usual focus on search engines (though they are still covered) to understand the growing importance of social optimisation … creating stories and links that stand the best chance of being shared through social channels. Who’s it for? Anyone […]

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How to Run a Successful Social Media Campaign

What’s it about? If you are fundraising, promoting an event, appealing for volunteers or highlighting an important community issue, social media provides a powerful means of getting your message across. This one-day workshop will take you step-by-step through including social media in your next successful campaign.  Who’s it for? This workshop is aimed at those […]

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Two Day Shoot & Edit High Quality Video on an iPhone/iPad

Everyone knows where to find the video button on their iPhone or iPad and capture a simple scene. Taking the next step – creating a professional-looking video that shines online – takes a little more skill and confidence. That’s what this hands-on course aims to deliver. Scores of journalists, PR and marketing professionals have already […]

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Social Media: Taking it a Step Further (for intermediate to advanced users)

Duration: One day Summary This workshop will help participants build stronger relationships through social media, increasing reach and achieving measured results with modest resources. The workshop will focus on some of the key areas for developing a structured approach to social media, including listening and search, social media management, content curation, verification and measurement. Depending […]

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Social Media What’s it all about?

Duration: One day Summary ‘I’m using Twitter and Facebook, I know social media is gaining in importance, but I’m learning as I go and don’t feel I’m making the most of it.’ If this sounds like you, then you are not alone. Most journalists and Comms/PR professionals are using social media on a daily basis. […]

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Create Multimedia Stories to Share on Social Media

How to create shareable stories with social “oomph”! What will I need to bring? All participants will need to bring a laptop and are encouraged to bring along their smartphones and tablets (please remember to bring cables, earbuds and chargers). We also encourage you to use the Chrome browser during the workshop, and should download […]

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Writing for the web

This one-day course will help you create shareable, engaging content that’s easily read, highly accessible and gets found by the right audience. You’ll leave knowing how to make sure your pages appear high in search engine results, how to develop a content strategy so you’ll always write with purpose, and how to produce pages that […]

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Build your own website

This two-day course will take you through the complete process of building your own website – from planning, through design and build, to updating content and measuring the number of visitors. You will use WordPress, the most popular (and free) content management system on the internet, to develop a website that you can expand and […]

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